BPFAA — The Boneless Pig Farmers Association of America
This site was a Webby finalist in the "Weird" category. It got beat out by Snopes, which I just don't see as weird.
But at least fellow nominee carstuckgirls.com didn't win.
This site was created for McDonald's to promote the return of their iconic McRib Sandwich. When working on McRib, people came out of the woodwork. People who loved it. People who hated it. But mostly people who loved it. And one of their chief fears in this life was that McDonald's would fail to bring back the McRib. So we gave them a voice and a unique way to connect with the brand.
Also, and I still have BPFAA trucker hats.
View below or at http://www.morochinteractive.com/portfolio/bonelesspigs/index.html
This site was a Webby finalist in the "Weird" category. It got beat out by Snopes, which I just don't see as weird.
But at least fellow nominee carstuckgirls.com didn't win.
This site was created for McDonald's to promote the return of their iconic McRib Sandwich. When working on McRib, people came out of the woodwork. People who loved it. People who hated it. But mostly people who loved it. And one of their chief fears in this life was that McDonald's would fail to bring back the McRib. So we gave them a voice and a unique way to connect with the brand.
Also, and I still have BPFAA trucker hats.
View below or at http://www.morochinteractive.com/portfolio/bonelesspigs/index.html
